SOCIAL CITY Presents: “COMMUNITY EVENTS EXPERIENCE: H&M Metrotown Grand Opening Event” by guest-writer Brian Constantine

SOCIAL CITY Presents: “COMMUNITY EVENTS EXPERIENCE: H&M Metrotown Grand Opening Event” by guest-writer Brian Constantine

Photography: Brian Constantine Official Social City Networking INC. Photo All Rights Reserved.

Photography: Brian Constantine Official Social City Networking INC. Photo All Rights Reserved.

Photography: Brian Constantine Official Social City Networking INC. Photo All Rights Reserved.

Hennes & Mauritz, better known as H&M, has just opened a new location at Metrotown in Burnaby on Oct.12. I had the privilege to attend their grand opening party hosted by OPUS catering. With the poor economy and tight budget most of us have when it comes to shopping, H&M has become the destination to shop. The popular international retailer carries everything you will ever need in a wardrobe at a very reasonable price.

In celebration, H&M offered 20% off all purchase that evening.The new 2 story space features collections for men, ladies, young adults, infant & children, along with lingerie, and accessories. I was most impressed by the semi-private mini lingerie store within the ladies section.

Although it’s a no-brainer that H&M wants to compete against other major retailers such as Forever 21 and Aritzia, it’s great to see that H&M finally opens up a store in Metrotown targeting a different market. At nearly 25,000 sq ft, it has one of the largest retail space in the mall.

The store looked spectacular and the food from OPUS catering was exceptional. I also have to give credits to the event servers who gave incredible service throughout the night.

The event was extremely organized with PR, caterers, and an awesome DJ. One thing that caught my attention though was the product in the ladies and men section. I felt like in comparison to the store in Pacific Center, the new location carried more casual/ basic wear than the “fashion-forward” collections.

Overall it was a fun-filled night of fashion, food, music, and mingling.

H&M Metrotown is located on the Ground Level right across Forever 21. Hours are Mon-Fri 10am-9pm, Sun & Holidays 11am-7pm.

Coverage: Brian Constantine of Social City Networking INC.

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